With its innovative Sweeteas, the long-established German tea producer Teekanne had the finger on the pulse of time and adapted to this trend: teas with flavors of different cakes! Blueberry Muffin, Caramel Apple Pie and Strawberry Cheesecake satisfy the sweet tooth without any calories.
The Sweeteas launch campaign shows that cakes are not necessarily guilty pleasures. We created beautiful origami cakes, which are only made out of Teekanne teabag-overpacks. The lightweight paper craft perfectly visualizes the idea of “Enjoying without regrets”.